T H E T E A M - U P P R O J E C T
This project revolved around solving a wicked problem; a problem in a city that was not directly seen but very noticable at the same time.
Together with three other design students from the HAN University of Applied Sciences in Arnhem I created "Team-Up". A campaign that brings together college students in the city of Arnhem whenever they have questions about subjects that are not directly in their workfield. We came up with an application that serves as a hub where students can find eachother. For example: an Art student that has to do research about geography in order to complete an assignment can ask Geography students for help on the geographic topic.
Besides from contributing in the concept-phase of the application, I made content for the socialmedia-channels and also created posters and flyers.
For the campaign around this project, multiple mediaplatforms were used. Facebook, Instagram and Youtube were used to not only create awareness but also show the public the heart of the concept. The chart below describes how all platforms are connected with eachother.
This campagne is fictional, but the Facebook-page (TEAM-UP) and the Instagram-account (@team.up.arnhem) are still online.
